Major Lazer & Bacardi's Special Edition Rum is Now Available for Order
Listeners everywhere know what Major Lazer sounds like, but will not have the opportunity to discover what the duo tastes like via the production of Bacardi and Major Lazer’s limited edition rum. The “Know No Better” hit making trio comprised of Walshy Fire, Jillionaire, and Diplo announced their partnership with Bacardi months ago for the “Sound of Rum” campaign designed to market the brand’s rum and “…foster both existing and developing talent from the Caribbean, from where Bacardi originates,” all the while embracing the tropical essence that distinguishes Major Lazer from any other electronic group currently active in the dance music scene.
Now, the liquor has arrived, and at a price that will consistently prove to be more affordable than most Major Lazer shows. For $19, Major Lazer and liquor fans alike may purchase a 750ml bottle of the rum, a “…blend of light and dark rums that have been tropically aged between 3 and 4 years.” The special edition rum may be ordered via the button below.